Designed for:
Those who wish to gain an
introduction to the PR industry as a route to a career in PR or as a
tool for marketing a small business
Pre-Requisites:
None
Course Content:
-
Lesson
1:
A definition of PR; The duties of a PR assistant
-
Lesson
2:
The importance of a PR plan; Tips for writing a press release
-
Lesson
3:
PR and the Internet; Ethics and the Law
-
Lesson
4:
Exhibitions and other events; Feature articles
Benefits
-
Get
an introduction to PR
-
The
flexibility and value of a self-study course designed to enable
you to work at your own pace
-
A
personalised workbook to use as a reference guide on completion of
the course
-
The
opportunity to gain the widely recognised Pitman Training
Certificate
Duration: 8 -
10 hours
See Also:
Get into Journalism
Get into Personnel
Get into PR
Get into Marketing
